Best Men's Fragrances for 2024

With a new year quickly approaching, now is the best time to find your new go-to fragrance. But what are the best men's colognes to look for in 2024?

Don't worry gents, I have you covered.

In this article, I will show you 12 of the best men's colognes that I think will endure the test of time and be wildly popular in 2024.

But first, it's important to know how this list was chosen and what scents and trends are staying in 2023.

Fragrance Trends That Are Staying Behind

collection of fragrances

2023 rang in some great additions to men's fragrance in general. Whether it was the grapefruit and pineapple-infused limited run of Creed Absolu Aventus, or the soothing scent of Aesop Gloam.

This year was a powerhouse year for men's fragrance and 2024 is surely going to be no different. With new scents emerging all the time, it can be hard to decipher what trends will stay. And even harder to determine which ones will leave faster than they arrived.

Fragrance trends that have been popular will now be taking a backseat to more bold, exotic scents. Guys who really want to stand out want the best and most diverse olfactory experience they can find.

Here are a few fragrance trends that will likely be swapped for more bold scents in 2024:

  1. Fresh and Citrusy Scents: Clean and refreshing scents with citrus notes were often popular for casual and daytime wear.
  2. Woody and Spicy Fragrances: Warm and earthy scents, often featuring notes like cedar, sandalwood, and spices, were commonly worn.
  3. Gourmand Fragrances: Some men's fragrances incorporate sweet and edible notes like vanilla, chocolate, or coffee. This provides a more sensual and warm profile.
  4. Aquatic Scents: Light, watery, and marine-inspired fragrances were popular for a crisp and clean feel, especially in warmer seasons.
  5. Tobacco and Leather Accords: Rich and sophisticated scents featuring elements of tobacco, leather, and sometimes oud were favored for evening wear.